Baruch College

Lawrence J. Simon ’65
Zicklin School of Business
Mildred and George Weissman School of Arts and Sciences
The School of Public Affairs
16,097 (12,863 undergraduate/ 3,234 graduate)

One of America’s “hottest colleges” according to Kaplan/Newsweek, Baruch College prepares more than 15,000 students for leadership in business, the arts and sciences, and government. With 26 undergraduate majors, 43 undergraduate minors, 39 graduate-level specializations, and 14 research centers and institutes, Baruch College is one of the 50 best value public colleges in the nation for 2009, according to a Princeton Review/USA Today survey. The Princeton Review also placed Baruch among the top 10 percent of colleges in the nation, while Baruch’s Graduate Entrepreneurship Program was ranked among the top 25 nationally by Entrepreneur magazine.

Baruch’s Zicklin School of Business is the largest AACSB-accredited business school in the nation—and one of the most respected. Zicklin’s undergraduate and graduate accounting programs were ranked 20th and 22nd in the nation, respectively, by Public Accounting Report's 2008 Annual Survey of Accounting Professors. In 2008, The Weissman School founded a new journalism department that will not only prepare graduates for a career in journalism, but also create a consortium to protect and advance journalism in America. The School of Public Affairs prepares future leaders in government and non-profit management and has produced two Fulbright Fellowship winners in recent years. Consistently, Baruch College has topped the U.S. News & World Report list of the most ethnically diverse colleges in the United States. Our students represent 120 nations and speak more than 110 languages.

Philanthropic Support FY00-FY07 — $181,000,000
Baruch Means Business Campaign Goal — $150,000,000 ($69.6 million raised to date)
Projected Target through FY2015 — $350,000,000

The Baruch Means Business Campaign will support three vital areas of growth for Baruch:

  • Overall student excellence, opportunity and experience
  • The national reputation of the flagship Zicklin School of Business
  • Development of special programs and initiatives that enhance the value of the Baruch degree

Look Who's Investing in Baruch College

Ruth Ann and William (’68) Harnisch

The Harnisches described their gift as a “bold investment” intended to “produce returns that we can’t yet imagine.”

Bill has been a Trustee of The Baruch College Fund since 2006, and is the CEO and Chief Investment Officer of Peconic Partners. Both Bill and Ruth Ann have long supported the College through scholarships for Honors students and journalism students. Spending three decades working in newspapers, television and radio, Ruth Ann is deeply concerned about the decline of "ethically gathered, responsible journalism for intelligent consumers" and that currently, the medium is "transforming faster than the industry can understand."

To address her concerns, Ruth Ann and Bill Harnisch generously donated $1 million to the new Department of Journalism and the Writing Professions at Baruch College, in an effort to support and sustain journalism for the digital future. Their gift will be used to build a state-of-the-art multimedia newsroom/classroom for students, and to create a consortium that will collaborate with leading journalists and educational institutions to help protect and advance journalism during this period of transition.


Sandra K. Wasserman ’55

With generous supporters like Sandra Wasserman, Baruch College is able to provide its students with hands-on financial services practice that are integrated into the business curriculum. The Bert W. and Sandra Wasserman Trading Floor is a fully equipped, simulated trading environment featuring 42 high-end networked computer workstations, continuous live data feeds, real-time market quotes, and computerized trading models. Actual market technology is used to teach students about markets and financial services; an extremely valuable experience for graduates seeking careers in the financial, banking, or accounting services industries.

In honor and in memory of her late husband, Bert W. Wasserman ‘54, a former president of the Baruch College Fund, Sandy made a generous gift naming the Department of Economics and Finance in his honor.


Lawrence J. Simon ’65

“Whether it’s in the form of funds, education or service, we have an obligation to give back — that’s what life is all about. Supporting Baruch College is my way of contributing to New York City’s new melting pot,” says Simon

As the President of The Baruch College Fund and Co-Chairman of the Baruch Means Business Campaign, Larry Simon understands, now more than ever, the need to support Baruch College and its community. With state-mandated budgets cuts and tuition hikes, he is seeing first hand the impact and financial burden that students, staff, and faculty are facing. He has taken it upon himself to donate over $2.5 million in unrestricted general support.


Asriel “Rickey” Rackow ’54

Being a member of our 17 Lex Society and Benchmark Society, Rickey Rackow is dedicated to helping Baruch College achieve its vision of providing the finest, affordable higher education to the city’s most promising and ambitious students. He is one of the college’s most generous donors of unrestricted general support and the Asriel (’54) & Marie T. Rackow Conference Room was created in honor of his grandchildren, Charlie Rackow and Jennifer and Bobby Colton.


Roger Hertog ’65

Over the last 10 years, it has been gratifying to see the marked improvement in the quality of Baruch’s student body. Today, Baruch has ten applicants for every seat in the freshman class and requires above-average SAT scores for admission. Roger Hertog’s extraordinary gift to create scholarships has enabled Baruch to attract top students and to offer assistance to the most deserving and qualified students in need.


Eris and Lawrence N. Field ’52, DCS (Hon.) ’04

Because of their support, our flagship building, located on the corner of 23rd Street and Lexington Ave, is named after Eris and Larry Field. They have established a permanent endowment fund to support undergraduate and graduate academic programs in entrepreneurship conducted by the Zicklin School of Business. The fully endowed, “Larry and Eris Field Family Chair in Entrepreneurship” is just another wonderful example of the many contributions made by Eris and Larry Field to Baruch College and the Field Center. With the continued generosity of the Fields, Baruch College is developing a program with a goal of becoming an internationally acknowledged center for excellence in entrepreneurship. (The Lawrence N. Field Center for Entrepreneurship is currently nationally ranked.)


The Starr Foundation

A multimillion-dollar gift from the Starr Foundation enabled Baruch College to take a significant leap forward in career development services. The gift has made possible an aggressive outreach program to encourage more students to seek assistance earlier in their academic careers and benefit from the Starr Center’s services, which provides assistance in resume workshops, mock interviewing, vocational testing, career counseling, job fairs, and so much more. The Starr Center plays a vital role in helping our students prepare for the real world.


William ’47, LLD (Hon.) ’97 and Anita Newman

William and Anita Newman are long-time benefactors of Baruch College. William Newman, class of '47, chairman of New Plan Excel Realty Trust, has given more than $40 million to his alma mater. His generosity has provided support to the William and Anita Newman Library, the Steven L. Newman Real Estate Institute and the undergraduate and master's level Newman Real Estate programs housed in the Zicklin School of Business and the School of Public Affairs. A $5 million unrestricted gift from Mr. Newman in 1993 was, at the time, the largest gift received by the College since Bernard Baruch's $9 million bequest in 1965. The Newman gift also launched a new era of fundraising within The City University of New York. The college’s flagship building is named in their honor – the Newman Vertical Campus.


Lawrence ’57 LHD (Hon.) and Carol Zicklin

Larry’s generosity to Baruch began when he credited his success to the education he received and the enduring relationships he made at Baruch. Larry and Carol have always remembered their roots and have upheld the values and core mission of public education in exceptional ways. In 1998, the Zicklins made a historic gift to the College that has helped elevate the quality of a Baruch education in unprecedented ways. The Zicklin School of Business was named in recognition of their gift. The Zicklins then endowed the Center for Financial Integrity, named for Mr. Zicklin’s cousin Robert Zicklin. They have also endowed the Lawrence and Carol Zicklin Chair in Corporate Integrity and Governance and most recently established the Zicklin Strategic Impact Fund to support special initiatives at the business school. Larry serves as national co-chair of the Baruch Means Business Campaign.